who we are
inspired spaces. practical solutions.
Meet Daniel & Lauren
Hearth & Haul Co. was founded by fiancé-and-fiancée team Daniel Fernandez and Lauren Baetz, combining their shared passion for homes, craftsmanship, organization, and helping people create spaces they truly love.
Throughout our careers, we noticed a common challenge: homeowners often needed more than a contractor, more than a designer, and more than a hauling company. They needed someone who could help bridge the gap between clearing a space, improving it, and bringing a vision to life.
Daniel brings years of hands-on construction, installation, and project management experience, while Lauren’s background in design, organization, home styling, and client service provides a thoughtful, functional approach to every project. Together, we created Hearth & Haul Co. to offer a more comprehensive solution—one that helps clients transform their homes without the stress of coordinating multiple companies.
Whether we’re refreshing a room, installing a custom closet, preparing a property for sale, organizing a garage, or tackling a full clean-out, our goal is simple: to help people create spaces that feel more functional, beautiful, and enjoyable to live in.
As we begin this new chapter in East Tennessee, we’re proud to build a business rooted in hard work, integrity, craftsmanship, and genuine relationships with the communities we serve.
our story
Hearth & Haul Co. was born from a simple realization: homeowners shouldn’t have to hire multiple companies—or chase multiple contractors—to complete what is ultimately one project.
As homeowners ourselves, we’ve spent years renovating, building, designing, organizing, and managing projects. Along the way, we experienced firsthand what so many homeowners face: missed communication, lack of follow-through, poor customer service, and the feeling that once a contract is signed, the client becomes an afterthought.
What surprised us most wasn’t the lack of talent. We met many skilled tradespeople, builders, and service providers throughout East Tennessee. What we saw was a gap between expertise and the customer experience. In what is often the largest investment a person or family will ever make—their home—we believe clients deserve both.
That belief became the foundation of Hearth & Haul Co.
We created this company to deliver more than a service. We wanted to create an experience built on communication, integrity, transparency, and trust. We believe homeowners deserve a partner who listens, shows up, communicates clearly, treats their property with respect, and follows through on commitments.
By combining Daniel’s background in construction, installation, and project management with Lauren’s experience in design, organization, home styling, and client service, we built a company that bridges the gap between functionality and beauty, craftsmanship and design, and planning and execution.
Whether we’re organizing a garage, installing a custom closet, refreshing a vacation rental, preparing a property for sale, completing a clean-out, or helping transform an entire space, our approach remains the same: understand the client’s goals, communicate every step of the process, and deliver results we’re proud to stand behind.
What makes Hearth & Haul Co. different is that we don’t just focus on the project—we focus on the people behind it. We understand that every home tells a story, every investment matters, and every client deserves to feel informed, respected, and confident throughout the process.
At our core, we’re not simply helping people improve their homes. We’re helping them create spaces that function better, feel better, and support the lives they’re building within them.
As we put down roots in East Tennessee, our mission is simple: to bring integrity, craftsmanship, and genuine customer care back to home services—one project, one space, one phase at a time.